Love it! Buy it!
Make the sale easy. Making the sale can feel like an uphill battle—but it doesn’t have to. Throughout my career—from my early days in sales to my current role as a trainer in Sales, Negotiation, and Presentation Skills—I’ve discovered that making the sale doesn’t have to feel like an uphill battle. In fact, truly effortless […]
Proven: Soft Skills for Sales to Cultivate Enduring Client Relationships
Find out why mastering soft skills for sales is crucial for sales professionals seeking to build rapport and forge lasting client relationships.
The Power of Good Customer Service: The Illusion of Choice
Providing excellent customer service is crucial for the success of any business. It means goes beyond meeting basic expectations and creating remarkable experiences that leave a lasting impression. One effective strategy is to give customers the Illusion of Choice.
Sales and Listening
Your customer knows everything you need to know to close the sale. Learn to listen effectively, and you will be well on your way to closing those deals and building stronger relationships with your customers.
Action + Benefit = Motivate Your Audience
For the promise of gain, people will do what it takes to get what they want—as long as they see value in it. They must be convinced of the benefit they will receive in order to get them to take action.
Our Negotiation Leverage Was Hidden In Plain Sight
The message arrived unexpectedly. It was from the VP of Marketing at a global software company. I skimmed the words, then read them again. This could be big—bigger than anything I had worked on before. The VP wanted to meet and discuss a project that had three components; equipment, production and implementation. In total, it […]
Is Selling A Bad Word?
As concepts and activities, “sales” and “selling” are fundamentally positive, although some people believe that they are bad words.
Making A Great First Impression
A first impression takes only seconds to form, and can be very difficult to change. Most importantly, that first interaction will set the tone for any opinion or relationship that may follow. Be prepared.